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Data is such an integral part of the life of a product manager that it is essential that PMs are comfortable with creating key metrics, experimenting to drive change in data, and using the tools that support this work. Product Analytics Academy provides courses on these very things, but what are they like?Continue reading
The Von Restorff effect, states that when multiple similar objects are present, the one that differs from the rest is most likely to be remembered. What does this mean for product managers?Continue reading
Miller's Law looks at how individuals behave when they have multiple things they are trying to do, and this has an impact on how we develop our products.Continue reading
As product people, we want to focus the majority of our effort on the areas that will bring us the largest benefits to the most users. This principle is called Pareto's Principle.Continue reading
Getting into a product career appears really challenging for many people, and this raises many questions. Every month I look at some of the questions raised and give advice on how to address them. In this post we look at questions from February 2022.Continue reading
There are many people who don't really understand what it is that having a product manager brings to an organization, and that's partly because what they do bring can be quite wide. This post looks at a number of the things that PMs themselves think they bring.Continue reading
When we're at working or considering our life, we tend to focus on the now. What is today's problem? Have we met our latest goal? It's natural to think like that, but maybe it's not the most effective way of assessing how we're getting on.Continue reading
As a product manager you spend your time serving the needs of many other people. Whether it is getting direction from the CPO, consulting with the business, or understanding the needs of the customer. The problem with having this many masters is that whatever you do, you will always manage to disappoint someone whatever you do. The question is, how do you handle this disappointment.Continue reading
If you leave stakeholder communications to chance, you become reactive and in need of responding to every query whenever it arises. This puts you on the backfoot and means you need to directly respond to whatever you’re asked. The goal should therefore be to be proactive and control the communications.Continue reading